Want to know the secret to effective use of fonts in advertising? Learn the five freshest ways to spice up your ads with typefaces.
Want to know the secret to effective use of fonts in advertising? Learn the five freshest ways to spice up your ads with typefaces.
Fonts’ psychological power allows designers to produce more impactful and successful designs that really connect with their target market. From a basic logo to an engaging website or a convincing advertisement, the correct typeface will transform a design from average to remarkable.
Ever wondered what music genres would look like as fonts? Relate to your favorite music genre more than ever by finding out what it would look like as a font. If you are a music lover and intersted in what font variations there are , you should stay tuned and find out more!
Sometimes, your brand is in need for a fresh start. Maybe your sales decrease a bit, your look is perceived as outdated or your competition is one step ahead of you. Or maybe your gut is telling you that this is the right thing to do. Whatever the reason behind this decision is, re-branding seems to be the right answer. But does re-branding resume to changing a few superficial visual elements such as color palette or logo? Or is it much more than this? Let’s find out!
If you are a travel junkie, you definitely must’ve heard about Airbnb. The online housing marketplace has been around for 11 years now, with no intentions of going anywhere in the near future. However, its identity hasn’t always been the one we are familiar with right now. In 2014, Airbnb went through a rebranding process, unveiling a fresh and relatable identity. With no further ado, let’s dig into this story and find out the most significant aspects of this new identity.
Nowadays, brands tend to change their appearance more often. They can come up with a new logo or a reinterpreted version of the old one. They can think of a new slogan. Or they can sweep us off our feet with an entire “new look”. When talking about beneficial change, Mastercard is a pretty good example. Why? Well, let’s find out.